Description: A purportedly manipulated AI-generated video reportedly circulated on Facebook misusing the likenesses of emergency physician Skënder Brataj and journalist Blendi Fevziu to promote a purported "miracle" cream. Reporting indicated that some citizens believed the content and contacted or visited emergency services seeking treatment.
Editor Notes: Timeline notes: At present, according to reporting, the most reasonable date for this incident ID is 06/30/2025; the incident ID was created 04/18/2026.
Entities
View all entitiesAlleged: Deepfake technology developers and Synthetic audio generation technology developers developed an AI system deployed by Scammers, which harmed Skënder Brataj , Public trust in medical guidance , People seeking medical advice , General public of Albania , General public , Epistemic integrity and Blendi Fevziu.
Alleged implicated AI systems: Social media platforms , Facebook , Deepfake technology and Synthetic audio generation technology
Incident Stats
Risk Subdomain
A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
4.3. Fraud, scams, and targeted manipulation
Risk Domain
The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
- Malicious Actors & Misuse
Entity
Which, if any, entity is presented as the main cause of the risk
Human
Timing
The stage in the AI lifecycle at which the risk is presented as occurring
Post-deployment
Intent
Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
Intentional
Incident Reports
Reports Timeline
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A manipulated video, which misuses the image of the well-known doctor Skënder Brataj and TV Klan journalist Blendi Fevziu, is circulating on Facebook, deceptively promoting a "miracle" cream.
By Vladimir Karaj
Since Monday, a video created …
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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