Description: The National Republican Senatorial Committee (NRSC) allegedly released a 30-second campaign ad featuring a purported deepfake video of Senator Chuck Schumer repeatedly saying, "Every day gets better for us," implying enthusiasm for a government shutdown. While the video reportedly was marked as AI-generated, it was widely circulated on social media and drew criticism from journalists and researchers, who warned it could mislead voters and erode trust in authentic political communication.
Editor Notes: The original post in which the video reportedly appears is located at: https://x.com/NRSC/status/1979187237720924195.
Entities
View all entitiesAlleged: Unknown deepfake technology developer and Unknown voice cloning technology developer developed an AI system deployed by National Republican Senatorial Committee (NRSC), which harmed Chuck Schumer , Democratic Party , General public , General public of the United States , Epistemic integrity , Truth and Democracy.
Alleged implicated AI systems: Unknown deepfake technology , Unknown voice cloning technology and X (Twitter)
Incident Stats
Incident ID
1231
Report Count
2
Incident Date
2025-10-17
Editors
Daniel Atherton
Incident Reports
Reports Timeline
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A new attack ad from Senate Republicans uses Sen. Chuck Schumer's real words about the government shutdown --- but in an AI deepfake of the Democratic Senate Minority Leader.
The 30-second video posted on X and YouTube by the National Repub…
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The National Republican Senatorial Committee crossed into dystopian new territory for political campaigning on Friday after releasing an attack ad that features an artificially generated video of the Senate minority leader, Chuck Schumer.
T…
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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