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Entities

Scammers impersonating Lee Ji-hye

Incidents involved as Deployer

Incident 15513 Report
Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

2026-06-17

Purported AI-generated advertisements reportedly circulated online using South Korean singer and broadcaster Lee Ji-hye's likeness to falsely promote food and clothing products. Lee reportedly said she had no connection to the advertisements and warned followers not to click associated links or make purchases. No confirmed consumer losses were identified in available reporting.

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Related Entities
Other entities that are related to the same incident. For example, if the developer of an incident is this entity but the deployer is another entity, they are marked as related entities.
 

Entity

Scammers

Incidents involved as Deployer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Online advertisers

Incidents involved as Deployer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Deepfake technology developers

Incidents involved as Developer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic media generation technology developers

Incidents involved as Developer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic video generation technology developers

Incidents involved as Developer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic audio generation technology developers

Incidents involved as Developer
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Lee Ji-hye

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Fans of Lee Ji-hye

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

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Entity

General public

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

General public of Korea

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Epistemic integrity

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

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Entity

Social media users

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

YouTube users

Incidents Harmed By
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Deepfake technology

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic media generation technology

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic video generation technology

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Synthetic audio generation technology

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

More
Entity

Social media platforms

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

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Entity

YouTube

Incidents implicated systems
  • Incident 1551
    3 Reports

    Purported AI-Generated Advertisements Reportedly Falsely Depicted Lee Ji-hye Endorsing Food and Clothing Products

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