General public of Brazil
Incidents Harmed By
Incident 1843 Report
Facial Recognition Program in São Paulo Metro Stations Suspended for Illegal and Disproportionate Violation of Citizens' Right to Privacy
2018-04-12
A facial recognition program rolled out by S ão Paulo Metro Stations was suspended following a court ruling in response to a lawsuit by civil society organizations, who cited fear of it being integrated with other electronic surveillance entities without consent, and lack of transparency about the biometric data collection process of metro users.
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Brazilian Authorities Reportedly Link AI-Generated Marcos Mion Videos to Purported Fake Restaurant Promotions in Brazil
2025-05-07
A 24-year-old man was reportedly arrested in Santa Helena de Goiás, Brazil, for allegedly using deepfake technology to impersonate TV host Marcos Mion in a fraudulent scheme. Authorities say he created fake promotional videos and websites mimicking the Outback Steakhouse restaurant chain to sell nonexistent discount vouchers. The arrest was reportedly part of Operation VoiceOver, a police initiative targeting AI-driven consumer scams. Charges reportedly include fraud, criminal association, and money laundering.
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Purportedly AI-Generated Deepfake Ads on Instagram Impersonate Gisele Bündchen and Other Celebrities in Brazilian Fraud Scheme
2025-10-01
Police in Brazil reportedly arrested four suspects accused of using purportedly AI-generated deepfake videos of model Gisele Bündchen and other celebrities in Instagram ads to promote fake giveaways and skincare products. The scheme was allegedly active since at least August 2024 and generated over 20 million reais ($3.9 million) in suspicious funds. Victims allegedly lost small amounts that often went unreported, creating what investigators called "statistical immunity."
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Whirlpool Reportedly Used AI-Altered Footage of North Carolina State Senator DeAndrea Salvador in Brazilian Advertisement
2025-06-01
An advertising campaign created by DM9, a São Paulo–based subsidiary of Omnicom Group, for Whirlpool's Brazilian brand Consul reportedly used AI to alter footage from a 2018 TED Talk by North Carolina State Senator DeAndrea Salvador. The video reportedly modified her voice, statements, and slides to reference Brazilian energy data without her consent, appeared in an award-winning commercial, and later prompted a lawsuit alleging unauthorized use of her likeness and reputational harm.
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