Description: During the January 2025 Southern California wildfires, AI-generated images of the iconic Hollywood Sign being on fire circulated on social media.
Entities
View all entitiesAlleged: Unknown AI image generator technology developers developed an AI system deployed by social media users, which harmed Southern California residents.
Alleged implicated AI systems: Unknown AI image generators and Grok AI
Incident Stats
Incident ID
890
Report Count
2
Incident Date
2025-01-08
Editors
Daniel Atherton
Incident Reports
Reports Timeline
As another wildfire broke out Wednesday night in the Hollywood Hills, social media was flooded with fake AI-generated photos and videos of the landmark Hollywood Sign on fire.
While the sign was not impacted by the Sunset Fire, which has si…
Social media users have been sharing fake images of the Hollywood sign burning as deadly wildfires raged across Los Angeles, but the famous landmark was not impacted, according to witnesses.
Raging wildfires surrounding Los Angeles spread t…
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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