Incident 213: Facebook’s Political Ad Detection Reportedly Showed High and Geographically Uneven Error Rates

Description: The performance of Facebook’s political ad detection was revealed by researchers to be imprecise, uneven across countries in errors, and inadequate for preventing systematic violations of political advertising policies.


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Alleged: Facebook developed and deployed an AI system, which harmed Facebook users.

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Khoa Lam

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A "variant" is an incident that shares the same causative factors, produces similar harms, and involves the same intelligent systems as a known AI incident. Rather than index variants as entirely separate incidents, we list variations of incidents under the first similar incident submitted to the database. Unlike other submission types to the incident database, variants are not required to have reporting in evidence external to the Incident Database. Learn more from the research paper.