Description: A purportedly AI-generated video of Bank of Montreal Chief Investment Strategist Brian Belski was used in an alleged fraudulent investment ad campaign on Meta platforms, including Instagram and Facebook. The ads reportedly impersonated Belski to promote a WhatsApp investment group. BMO confirmed the impersonation and warned users; the Facebook page was reportedly renamed and repurposed by scammers.
Entities
View all entitiesAlleged: Unknown deepfake technology developer and Unknown voice cloning technology developer developed an AI system deployed by Unknown scammers , Unknown fraudsters and Unknown scammers impersonating Brian Belski, which harmed Brian Belski , Bank of Montreal and General public of Canada.
Alleged implicated AI systems: Unknown deepfake technology , Unknown voice cloning technology , Instagram , Facebook and WhatsApp
Incident Stats
Incident ID
1114
Report Count
2
Incident Date
2025-06-12
Editors
Daniel Atherton
Incident Reports
Reports Timeline
Instagram ads impersonating financial institutions like Bank of Montreal (BMO) and EQ Bank (Equitable Bank) are being used to target Canadian consumers with phishing scams and investment fraud.
Some ads use AI-powered deepfake videos in an …
Last week, Bank of Montreal chief investment strategist Brian Belski became the latest finance heavyweight to warn his social-media followers about imposters posing as him to scam investors.
Mr. Belski alluded to bogus Instagram and Faceboo…
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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