Incident 354: Uber Allegedly Violated GDPR by Failing to Provide Sufficient Notice on Automated Profiling for Drivers

Description: Uber was alleged in a lawsuit to have provided incomplete notice about automated decision-making and profiling for drivers such as information about their driving behavior, and use of phone.


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Alleged: Uber developed and deployed an AI system, which harmed Uber drivers.

Incident Stats

Incident ID
Report Count
Incident Date
Khoa Lam
British Uber drivers are demanding the company disclose their data · 2019

Uber drivers in the U.K. are demanding their data. Thanks to European laws, if a company or platform collects a person’s data, they have the right to request access to that information. Four Uber drivers now want to know exactly what the co…

Uber drivers demand access to their personal data · 2020

Application with Court of Amsterdam

A number of Uber drivers from the United Kingdom have filed an application with the District Court of Amsterdam, exercising their data privacy rights. The drivers are represented by their attorney, Mr. An…

Uber Drivers Take Unprecedented International Legal Action to Demand Their Data · 2020
  • The AppDrivers & Couriers Union files complaint against Uber in Amsterdam over failure to provide access to data & explanation of algorithmic management as required by GDPR
  • The union will present evidence of Uber’s maintenance of secret dr…
Application Pursuant to Art. 15(1) GDPR and Art. 35(1) UAVG · 2021


Uber has failed to fulfill its obligations in several respects in its response to the GDPR Requests. This is explained in more detail below.

Incomplete information about automated decision-making and profiling

Uber …

Drivers in Europe net big data rights win against Uber and Ola · 2023

In a major win over opaque algorithmic management in the so-called gig economy an appeals court in the Netherlands has found largely in favor of platform workers litigating against ride-hailing giants Uber and Ola — judging the platforms vi…


A "variant" is an incident that shares the same causative factors, produces similar harms, and involves the same intelligent systems as a known AI incident. Rather than index variants as entirely separate incidents, we list variations of incidents under the first similar incident submitted to the database. Unlike other submission types to the incident database, variants are not required to have reporting in evidence external to the Incident Database. Learn more from the research paper.