Description: Organizers of Snowland Panamá, a ticketed winter-themed attraction in Panama City, used purportedly AI-assisted promotional images that allegedly portrayed an experience substantially different from what the venue delivered. Ticket buyers complained that the advertising misrepresented the attraction, and the event was canceled. Panama's consumer-protection authority subsequently fined the responsible business for deceptive advertising and facilitated refunds.
Editor Notes: 12/23/2025: Snowland Panamá opened in Panama City; ticket holders reported a mismatch between AI-assisted promotional visuals and the attraction. 12/24/2025: Panama's consumer-protection authority Acodeco inspected the site after complaints. 12/26/2025: Organizers announced cancellation. 03/23/2026: Acodeco identified Bar y Discoteca Una Flor as the sanctioned business and reported a $15,000 misleading-advertising fine; 27 complainants had received $4,548.57 in refunds. 09/23/2026: TVN reported closure of the proceedings, a $25,000 fine, and $7,342.44 recovered by 41 complainants. The relationship between the two reported fine amounts is not independently established. 11/14/2026: Incident ID created.
Entities
View all entitiesAlleged: Synthetic media generation technology developers and Synthetic image generation technology developers developed an AI system deployed by Synthetic media creators , Snowland Panamá organizers , Event organizers , Bar y Discoteca Una Flor and Advertisers, which harmed Snowland Panamá ticket purchasers , Snowland Panamá event attendees , Epistemic integrity , Consumers misled by fraudulent ads and Consumers.
Alleged implicated AI systems: Synthetic media generation technology , Synthetic image generation technology , Generative image models and AI-assisted advertising creative generation systems
Incident Stats
Incident ID
1820
Report Count
3
Incident Date
2025-12-23
Editors
Daniel Atherton
Incident Reports
Reports Timeline
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What was promoted as “the event of the year” ended up becoming a wave of complaints after its opening, after dozens of attendees shared videos and testimonials on social media claiming that SnowlandPTY failed to deliver on its promises.
The…
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Panama City, Panama/The Consumer Protection and Competition Authority (Acodeco) confirmed receiving formal complaints regarding alleged misleading advertising related to the so-called "Snowland Panama" experience. This event, which promised…
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Panama City, Panama/The Consumer Protection and Competition Authority (Acodeco) formally closed the investigation into Snowland Panama, an event promoted as a snow experience held in December 2025 that generated numerous complaints among co…
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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