Description: A purported AI-generated deepfake video reportedly impersonated Auckland University diabetes expert Dr. Rinki Murphy, depicting her in a TVNZ interview with journalist Jack Tame promoting a fake diabetes cure. The alleged scam video circulated on social media in April–June 2025, prompting concern that New Zealanders were deceived into stopping prescribed medications. Despite reporting the incident, new variants of the video reportedly continued to emerge.
Entities
View all entitiesAlleged: Unknown deepfake technology developers and Unknown voice cloning technology developers developed an AI system deployed by Unknown scammers, which harmed Rinki Murphy , Jack Tame , Diabetes patients , Diabetes patients in New Zealand and General public of New Zealand.
Alleged implicated AI systems: Unknown deepfake technology and Unknown voice cloning technology
Incident Stats
Risk Subdomain
A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
4.3. Fraud, scams, and targeted manipulation
Risk Domain
The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
- Malicious Actors & Misuse
Entity
Which, if any, entity is presented as the main cause of the risk
Human
Timing
The stage in the AI lifecycle at which the risk is presented as occurring
Post-deployment
Intent
Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
Intentional
Incident Reports
Reports Timeline
Loading...
The clip, posted online and shared on social media, purported to show the TVNZ presenter and Professor Rinki Murphy discussing a supposed medical breakthrough.
"I feel horrified that I would be saying these sorts of things and people would …
Loading...
An AI-generated scam video featuring journalist Jack Tame and Auckland University diabetes expert Rinki Murphy is circulating online, conning Kiwis into dropping their medication and purchasing fake products.
After seeing the video, which s…
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
Seen something similar?
Similar Incidents
Did our AI mess up? Flag the unrelated incidents
Similar Incidents
Did our AI mess up? Flag the unrelated incidents