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Entities

Hestview Ltd

Incidents involved as both Developer and Deployer

Incident 14282 Report
UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

2017-07-28

In the UK, the High Court found that Sky Betting & Gaming unlawfully used automated profiling and targeted direct marketing to pursue a recovering problem gambler from July 28, 2017 onward without valid consent. Sky reportedly treated him as a high-value customer despite addiction indicators.

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Related Entities
Other entities that are related to the same incident. For example, if the developer of an incident is this entity but the deployer is another entity, they are marked as related entities.
 

Entity

Sky Betting & Gaming

Incidents involved as both Developer and Deployer
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Bonne Terre Ltd

Incidents involved as both Developer and Deployer
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Sky Betting & Gaming customers with gambling disorders

Incidents Harmed By
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

RTM (recovering problem gambler)

Incidents Harmed By
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Recovering problem gamblers

Incidents Harmed By
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

People with gambling disorders

Incidents Harmed By
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Targeted direct marketing system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Sky Betting & Gaming safer-gambling suppression mechanism

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Sky Betting & Gaming propensity modeling system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Sky Betting & Gaming personalized direct marketing system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Sky Betting & Gaming customer DNA database

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Personalized marketing system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Cookie-based behavioral tracking system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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Entity

Automated profiling system

Incidents implicated systems
  • Incident 1428
    2 Reports

    UK High Court Found Sky Betting & Gaming Unlawfully Used Automated Profiling and Targeted Marketing to Exploit a Recovering Problem Gambler

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