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Entities

Amber George

Incidents Harmed By

Incident 15651 Report
Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

2026-02-16

Spokane-area appliance retailer Fred's Appliance and production company Victory Media allegedly used AI-assisted editing to alter the voice of Amber George, the longtime spokeswoman for Fred's Appliance, in advertisements assembled from earlier footage. George said the ads were created without her knowledge or consent. The companies acknowledged the voice edits but said they believed her contract authorized them and denied using AI to alter her image.

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Related Entities
Other entities that are related to the same incident. For example, if the developer of an incident is this entity but the deployer is another entity, they are marked as related entities.
 

Entity

Fred's Appliance

Incidents involved as Deployer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

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Entity

Victory Media

Incidents involved as Deployer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

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Entity

Deepfake creators

Incidents involved as Deployer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

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Entity

Advertisers

Incidents involved as Deployer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Media production companies

Incidents involved as Deployer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Deepfake technology developers

Incidents involved as Developer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic media generation technology developers

Incidents involved as Developer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic video generation technology developers

Incidents involved as Developer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic audio generation technology developers

Incidents involved as Developer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Voice cloning technology developers

Incidents involved as Developer
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

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Entity

Spokespeople

Incidents Harmed By
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

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Entity

Privacy

Incidents Harmed By
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Deepfake technology

Incidents implicated systems
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Voice cloning technology

Incidents implicated systems
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic audio generation technology

Incidents implicated systems
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic video generation technology

Incidents implicated systems
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More
Entity

Synthetic media generation technology

Incidents implicated systems
  • Incident 1565
    1 Report

    Spokane-Area Fred's Appliance and Victory Media Allegedly Used AI-Assisted Voice Editing Without Spokeswoman's Consent

More

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