Algorithmic pricing systems
Incidents implicated systems
Incident 155921 Report
Kalibrate Fuel Pricing Allegedly Enabled California Gas Station Operators to Coordinate Higher Pump Prices
2022-06-22
Major gas station operators in California allegedly used Kalibrate Fuel Pricing to automate pump prices using competitor data and reduce price competition. A June 2026 complaint said the AI-based system increased gasoline prices by as much as 30 cents per gallon where adoption was widespread.
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McDonald's Allegedly Used an AI Pricing Engine to Coordinate U.S. Menu Prices and Make Customers Overpay
2026-10-02
A U.S. consumer lawsuit alleged that fast-food chain McDonald's used an AI pricing engine trained on pooled confidential restaurant sales data to coordinate menu prices and make customers overpay. Franchisees allegedly faced pressure to follow its recommendations. McDonald's disputed the claims, saying franchisees independently set prices and the tool only provides recommendations.
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Atlantic City Casino-Hotels Allegedly Used Cendyn's Rainmaker AI to Coordinate and Inflate Room Rates
2018-06-28
Atlantic City casino-hotels were alleged to have used Cendyn's Rainmaker AI-powered pricing platform to coordinate room rates using competitors' non-public pricing and occupancy data. Plaintiffs alleged that the hotels accepted Rainmaker's recommendations about 90% of the time, resulting in anti-competitively high room prices for guests.
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