Description: In the UK, purported deepfake videos reportedly impersonated Professor David Taylor-Robinson and other health experts on TikTok and other platforms to promote supplements linked to Wellness Nest. The videos allegedly altered real footage and cloned voices to spread misleading medical claims about menopause, misuse identifiable individuals' likenesses, and expose viewers seeking health advice to health misinformation and deceptive marketing.
Entities
View all entitiesAlleged: Unknown deepfake technology developers and Unknown voice cloning technology developers developed an AI system deployed by Unknown scammers and Unknown scammers impersonating David Taylor-Robinson, which harmed David Taylor-Robinson , Epistemic integrity , Women seeking menopause advice and People seeking medical advice.
Alleged implicated AI systems: Unknown deepfake technology , Unknown voice cloning technology and TikTok
Incident Stats
Incident ID
1397
Report Count
1
Incident Date
2025-08-11
Editors
Daniel Atherton
Incident Reports
Reports Timeline
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TikTok and other social media platforms are hosting AI-generated deepfake videos of doctors whose words have been manipulated to help sell supplements and spread health misinformation.
Variants
A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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