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Incident 1207: Purported AI-Generated Deepfake of Irish Fine Gael Presidential Candidate Heather Humphreys Used in Fake Investment Videos on Meta Platforms

Description: Purported deepfake videos reportedly circulated on Meta platforms cloning Irish Fine Gael presidential candidate Heather Humphreys to allegedly portray her endorsing high-return investment schemes. The purportedly AI-generated image and voice cloning aimed to exploit public trust and lure consumers into fraud. The Bank of Ireland warned of further scams and risks.

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Alleged: Unknown deepfake technology developer and Unknown voice cloning technology developer developed an AI system deployed by Unknown scammers , Unknown fraudsters and Unknown scammers impersonating Heather Humphreys, which harmed Heather Humphreys , Fine Gael , General public of Ireland , Electoral integrity and Epistemic integrity.
Alleged implicated AI systems: Unknown deepfake technology , Unknown voice cloning technology , Instagram , Facebook and Meta Platforms

Incident Stats

Incident ID
1207
Report Count
1
Incident Date
2025-09-11
Editors
Daniel Atherton

Incident Reports

Reports Timeline

+1
Mayo scam alert: Fraudsters cloning presidential election candidate in fake investment videos
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Mayo scam alert: Fraudsters cloning presidential election candidate in fake investment videos

Mayo scam alert: Fraudsters cloning presidential election candidate in fake investment videos

con-telegraph.ie

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Mayo scam alert: Fraudsters cloning presidential election candidate in fake investment videos
con-telegraph.ie · 2025

Fraudsters are already using deepfake technology to clone the image and voice of presidential election candidate Heather Humphreys in fake investment videos circulating online.

Bank of Ireland is warning consumers to watch out for more of t…

Variants

A "variant" is an AI incident similar to a known case—it has the same causes, harms, and AI system. Instead of listing it separately, we group it under the first reported incident. Unlike other incidents, variants do not need to have been reported outside the AIID. Learn more from the research paper.
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