概要: メタのプラットフォーム上で、詐欺的な投資スキーム「Quantum AI」を宣伝するために、143件のディープフェイク広告が配信されました。そのうち100件以上は、リシ・スナック元英国首相を装ったと報じられています。広告の資金は23カ国から提供されたと報じられています。最大46万2000人のユーザーが偽コンテンツに接触した可能性があります。このキャンペーンでは、生成AIツールを用いて、BBCのニュースクリップを模倣した偽情報など、質の高い誤情報を作成し、信憑性を高めていました。
Editor Notes: Reconstructing the timeline of events: (1) August 12, 2023: Reported start of the deepfake ad campaign on Meta; (2) August 1, 2024: End of the one-month investigation period during which Fenimore Harper identified 143 deepfake ads; (3) January 13, 2024: Fenimore Harper publishes its findings. Read the full report here: https://www.fenimoreharper.com/s/FENIMORE-HARPER-REPORT_-DEEP-FAKED-POLITICAL-ADS-V2.pdf. The full list of 143 identified ads by Fenimore Harper can be accessed here: https://www.fenimoreharper.com/s/Deepfake-Finance-Scam_-Full-List-of-Ads.xlsx.
Alleged: Unknown deepfake technology developers developed an AI system deployed by Quantum AI scammers, which harmed Rishi Sunak , Quantum AI victims , Meta users と BBC News presenters.
関与が疑われるAIシステム: Unknown deepfake technology apps
インシデントのステータス
Risk Subdomain
A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
4.3. Fraud, scams, and targeted manipulation
Risk Domain
The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
- Malicious Actors & Misuse
Entity
Which, if any, entity is presented as the main cause of the risk
Human
Timing
The stage in the AI lifecycle at which the risk is presented as occurring
Post-deployment
Intent
Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
Intentional