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Incidente 723: Instagram Algorithms Reportedly Directed Children's Merchandise Ad Campaign to Adult Men and Sex Offenders

Descripción: An Instagram ad campaign for children's merchandise was intended to reach adult women but was instead predominantly shown to adult men, including convicted sex offenders, due to Instagram's algorithmic targeting. This failure is reported to have led to direct solicitations for sex with a 5-year-old model in the ads.

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Alleged: Meta developed an AI system deployed by Meta y Instagram, which harmed Instagram users , Instagram sellers y Children.

Estadísticas de incidentes

ID
723
Cantidad de informes
2
Fecha del Incidente
2024-05-13
Editores
Daniel Atherton
Applied Taxonomies
MIT

Clasificaciones de la Taxonomía MIT

Machine-Classified
Detalles de la Taxonomía

Risk Subdomain

A further 23 subdomains create an accessible and understandable classification of hazards and harms associated with AI
 

1.2. Exposure to toxic content

Risk Domain

The Domain Taxonomy of AI Risks classifies risks into seven AI risk domains: (1) Discrimination & toxicity, (2) Privacy & security, (3) Misinformation, (4) Malicious actors & misuse, (5) Human-computer interaction, (6) Socioeconomic & environmental harms, and (7) AI system safety, failures & limitations.
 
  1. Discrimination and Toxicity

Entity

Which, if any, entity is presented as the main cause of the risk
 

AI

Timing

The stage in the AI lifecycle at which the risk is presented as occurring
 

Post-deployment

Intent

Whether the risk is presented as occurring as an expected or unexpected outcome from pursuing a goal
 

Unintentional

Informes del Incidente

Cronología de Informes

+1
On Instagram, a Jewelry Ad Draws Solicitations for Sex With a 5-Year-Old
The Influencer Is a Young Teenage Girl. The Audience Is 92% Adult Men.
On Instagram, a Jewelry Ad Draws Solicitations for Sex With a 5-Year-Old

On Instagram, a Jewelry Ad Draws Solicitations for Sex With a 5-Year-Old

nytimes.com

The Influencer Is a Young Teenage Girl. The Audience Is 92% Adult Men.

The Influencer Is a Young Teenage Girl. The Audience Is 92% Adult Men.

wsj.com

On Instagram, a Jewelry Ad Draws Solicitations for Sex With a 5-Year-Old
nytimes.com · 2024

When a children's jewelry maker began advertising on Instagram, she promoted photos of a 5-year-old girl wearing a sparkly charm to users interested in parenting, children, ballet and other topics identified by Meta as appealing mostly to w…

The Influencer Is a Young Teenage Girl. The Audience Is 92% Adult Men.
wsj.com · 2024

The mom started the Instagram account three years ago as a pandemic-era diversion---a way for her and her daughter, a preteen dancer, to share photos with family, friends and other young dancers and moms. The two bonded, she said, as they p…

Variantes

Una "Variante" es un incidente que comparte los mismos factores causales, produce daños similares e involucra los mismos sistemas inteligentes que un incidente de IA conocido. En lugar de indexar las variantes como incidentes completamente separados, enumeramos las variaciones de los incidentes bajo el primer incidente similar enviado a la base de datos. A diferencia de otros tipos de envío a la base de datos de incidentes, no se requiere que las variantes tengan informes como evidencia externa a la base de datos de incidentes. Obtenga más información del trabajo de investigación.

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