Descripción: A purported deepfake video of entrepreneur and BBC Dragon's Den investor Steven Bartlett circulated on Instagram in April 2025, allegedly claiming to offer exclusive stock tips and inviting users to join a WhatsApp trading group. The reported video referenced U.S. tariff policies to entice viewers with promises of rapid returns. Bartlett's team confirmed the video was fake and worked with platforms to remove it, warning that scammers were attempting to harvest contact details for further fraud.
Editor Notes: Timeline note: This scam was first reported in MoneyWeek on 04/23/2025, which is the date that this incident ID takes. It was added to the database on 10/19/2025.
Entidades
Ver todas las entidadesAlleged: Unknown voice cloning technology developer y Unknown deepfake technology developer developed an AI system deployed by Unknown scammers impersonating Steven Bartlett , Unknown scammers y Unknown fraudsters, which harmed Steven Bartlett , Investors , General public y Fans of Steven Bartlett.
Sistemas de IA presuntamente implicados: WhatsApp , Unknown voice cloning technology , Unknown deepfake technology y Social media
Estadísticas de incidentes
ID
1239
Cantidad de informes
1
Fecha del Incidente
2025-04-23
Editores
Daniel Atherton
Informes del Incidente
Cronología de Informes
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When I came across a video on Instagram which appeared to feature Steven Bartlett, I stopped to watch -- taken in by the wording "new investment opportunities have arrived".
My eyes popped open when I realised the video was inviting users t…
Variantes
Una "Variante" es un incidente de IA similar a un caso conocido—tiene los mismos causantes, daños y sistema de IA. En lugar de enumerarlo por separado, lo agrupamos bajo el primer incidente informado. A diferencia de otros incidentes, las variantes no necesitan haber sido informadas fuera de la AIID. Obtenga más información del trabajo de investigación.
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