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Le Creuset
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Social Media Scammers Used Deepfakes of Taylor Swift and Several Other Celebrities in Fraudulent Le Creuset Cookware Giveaways
2023-12-26
Scammers reportedly made deepfakes of Taylor Swift, Selena Gomez, Joanna Gaines, Lainey Wilson, Ree Drummond, Oprah, Jennifer Lopez, Trisha Yearwood, Martha Stewart, and Blake Shelton promoting a Le Creuset giveaway. These AI-generated ads, appearing on Meta and TikTok, falsely claimed users could receive free cookware by paying a small shipping fee. Victims were unknowingly enrolled in a costly monthly subscription.
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